Selora Homes Selora Homes

Communication Guidelines

General principles for effective communication at Selora Homes.

Communication Guidelines

Communication Principles

Async First

We default to asynchronous communication to respect everyone’s time and enable deep work.

Good for Async:

  • Status updates
  • Project documentation
  • Decision documentation
  • Non-urgent questions

Better Synchronous:

  • Complex discussions needing back-and-forth
  • Sensitive conversations
  • Brainstorming sessions
  • Building relationships

Written Communication

Most of our communication happens in writing ( Slack, GitLab ).

Best Practices:

  • Be Clear: Write for busy readers who skim
  • Provide Context: Don’t assume the reader knows the background
  • Use Formatting: Bold, lists, and headers improve readability
  • Link to Details: Provide links to relevant docs or issues

Meetings

Meetings should be purposeful and well-run.

Before the Meeting:

  • Create an agenda and share it in advance
  • Share any prep materials
  • Make attendance optional when possible

During the Meeting:

  • Start on time
  • Follow the agenda
  • Take notes in a shared doc
  • End with clear action items

After the Meeting:

Response Time Expectations

Slack DM: Within 4 hours during working hours

Slack @mention: Within 8 hours during working hours

Email: Within 24 hours

GitLab mentions: Within 24 hours

After Hours: No expectation of immediate response

Difficult Conversations

When having difficult conversations:

Choose the Right Medium: Video call is usually better than text

Assume Positive Intent: Most conflicts stem from miscommunication

Focus on Behavior: Discuss actions, not character

Seek to Understand: Ask questions before making judgments

Follow Up in Writing: Document key points and agreements